On your site, you’ll probably have a number of articles that are most dear to your heart. Articles you really want people to read. Articles you want people to find with Google. At Yoast, we call these articles your cornerstone articles. How do you make sure these articles pop up in a high position in the search engines? And how could the Yoast SEO plugin help you set up a cornerstone content strategy? I’ll tell you all about that in this blog post.
What is cornerstone content 2018 SEO?
Cornerstone content are those articles that you’re most proud of. The articles that reflect the mission of your company and the ones you definitely want to rank for. In general, cornerstone content are lengthy articles and they tend to be informative.
Perhaps you’ve never put much thought in using a cornerstone content strategy. It is worth your time though. Think about the blog posts on your site. Which articles are most precious to you? Which articles are the most complete and authoritative? Choose these to be your cornerstone content.